PROMO: The Human Language

 

Develop psychological safety, improve your relationships, transform your life. Launching The MECAnism, a practical framework

Non-Fiction, Self-Help, Business, Parenting, Mind/Body/Soul, Inspirational

Date Published: September 2026

Publisher: Serapis Bey Publishing

 

TRANSFORM YOUR LIFE WITH THE WAY YOU SPEAK

As human beings, we have a deep need for social connection, yet our primitive fight-or-flight response can be a major barrier to achieving it, leading to misunderstanding, conflict and disconnection.

Fortunately, there is a solution.

The Human Language delivers a compelling message. By replacing our habitual, learned patterns of communication we can experience greater understanding, empathy and connection in our relationships, transforming our lives.

Through easy-to-follow chapters, this book introduces The MECAnism, to calm your instinctive reactions, gain emotional clarity and develop psychological safety. It gives you the practical tools and techniques to listen, speak and act in your daily life with compassion, for yourself and others, enabling you to meet your needs with confidence.

"I will recommend using The Human Language 1000 times. It helps me verbalise my feelings and work through moments of overwhelm. There are applications across all areas of life.It can, and will be, a transformative book."

Pam Bryant, Oxford, UK

"Penny uses just enough science to help the reader understand why they behave the way they do while focusing on simple techniques to get to the heart of change.

The Human Language should be required reading for anybody who has to work or live with other people, which is most of us."

Diana D'Ascoli, Philadelphia, US

About the Author

 

 Penny Newton-Hurley is the founder of CommPassion Ltd. She has worked with large private organisations in the UK and globally, and in the public sector across the areas of government, military, healthcare and education for more than 30 years. CommPassion provides training in interpersonal communication skills, resolving conflict between individuals and building psychological safety within teams for higher workplace and relationship performance.

In 2025, her company launched their first four online courses, taking their expertise and experience from the world of business directly to individuals in all areas of their lives. This book reveals the details behind her courses and supports the learning of improved communications skills.

Communication has been a fascination for Penny since childhood, when she spoke with her father in Morse Code! After a few exciting years spent working in International Marketing, Penny had an opportunity to be involved in the nascent field of Internal Communication where she began to understand the importance of humanto-human connection in the workplace. In 2005, she was introduced to the teachings of nonviolent communication. From that moment on, it became her purpose to spread this message as far as possible, a mission to change the way we talk and listen and communicate with each other; to change the way the world speaks.

Today, she is a trainer of compassionate communication techniques, Workplace Mediator, Certified Psychological Safety Facilitator with the Fearless Organisation; as well as a UK Samaritans Listening Volunteer. Penny holds a BA (Combined Honours) in Modern Languages (French/Spanish) with Politics, Economics and Linguistics.

 

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Blog Tour: Selling God's Way

 

Maximize Your Income And Business Relationships

 

Business / Economics / Christian Living

Date Published: June 16, 2026

Publisher: Lucid Books Publishing

 

Selling God’s Way is a book that explains how to apply biblical principles to all aspects of professional selling: Prospecting, Questioning, Presenting, Closing, Servicing, and Handling Objections. Filled with biblical scripture and stories, the book presents the best way for any salesperson to maximize their income and business relationships, regardless of religion. Many people all over the world, and throughout all of time, believe that biblical wisdom remains the most valuable forever.

Excerpt

Overcoming Objections

Whenever a prospect stops or stalls a sales process, it’s because of one or more objections, which may be communicated or uncommunicated. However, our needs as salespeople require us to complete sales processes, stopping or stalling a sales process only when we deem it necessary. We must overcome any objection from a prospect, then restart the sales process.

Successfully completing this challenge flows from an honest examination of a prospect and the current sales process. Whenever a prospect presents an objection, indicating that they will not be buying, or by procrastinating, preventing the sales process from progressing, we need to ask them why. Doing this starts an examination of the sales process.

With communicated objections, we examine the prospects’ answers as to why the sales process can’t go forward. With uncommunicated objections, we must examine why the sales process stopped from another perspective. We can look back upon all that has occurred during the sales process or seek godly counsel from another person to gain a better perspective of our selling situation. We may find the reason why an uncommunicated objection stopped the sales process through social media or published industry news. For example, we may uncover via social media or a new source that executives and the priorities in the company have changed, or that a new technology has brought about a company shift regarding goals and focus.

James also says in the first chapter of his book on Christian living, “Do not be deceived.” Asking “why” questions places the entire sales process under scrutiny, so neither we nor our prospects get deceived. Under righteous scrutinization, we can ask even more questions to determine the validity of the objection and uncover concealed objections that may contain the real reason why the sales process stopped. We’re questioning to gain an understanding of what the objection is, why it exists, and why it ended our sales process. We need to find out if an objection arises out of facts, opinions, or misconceptions. We also need to discern the prospect’s veracity. Our conclusions about the prospect’s integrity will guide us as we attempt to overcome objections, leading us to confront prospects to refute or ignore objections. Our goal is to prevent the objection from halting or hindering our sales process (see James 1:16).

While asking “why” questions, we can begin overcoming objections by resolving any concerns that brought about the objection, refuting the perceived validity of the objection, or dissolving any importance attached to the objection. We do this by using the truth about what we sell and how we sell it; this tactic calls for an honest examination of what’s been occurring in all aspects of the sales process.

We must examine every phase of the sales process for righteousness and thoroughness. We need to review how we prospected for this potential buyer: Hopefully, we dug deep enough to find the right type of potential customer and are interacting with this prospect based on biblical principles. We must analyze the questioning stage of this sales process, knowing that we needed to gather enough of the right type of information to create a passionate, persuasive presentation. We need to dissect the presentation delivered to ensure that the solution presented helped to solve a problem or maximize an opportunity. Our presentation should also have met specific needs and been presented alongside a vision of the future that communicated a complete understanding of the client’s situation. We must review our closing actions, hoping to see a high-quality closing principle, program, and promise—a closing principle that expressed a truth that we undoubtedly hold about our product or service that’s directly related to meeting that prospect’s specific needs. The closing program should have sparked a sense of urgency, as it instructed or affirmed the action steps needed to complete the purchase, and it should have included a closing promise that predicted the outcome if the prospect adhered to the principle and followed the program.

It’s important to note that we can question prospects to clarify what’s been happening during the sales process. Input from prospects can be illuminating. If we discover discrepancies during our dissection of the sales process, then as people selling God’s way, we need to repent and begin again, restarting the sales process at the point we strayed from selling righteously. However, if we do not detect any deviations from selling righteously, then we need to continue overcoming objections by resolving concerns, refuting validity and dissolving importance.

 

About the Author

 

 Michael P. Hamer is a lifelong salesperson whose journey in selling began at the age of seven on the streets of Gary, Indiana, where he sold eggs with his grandfather, a deeply religious man who helped shape Michael’s values and work ethic. Throughout high school and college, Michael continued honing his sales skills, selling products typical of his peers, books door-to-door in Los Angeles, and advertising space at a theater in Cambridge, Massachusetts.

Michael graduated from Boston University with a degree in communications, concentrating in advertising and marketing. Following graduation, he spent nearly three decades in advertising sales within the radio and television industries in the Washington, DC market. Over the years, he held a wide range of leadership roles, including Account Executive and General Sales Manager.

In his final media position, Michael served as Sales Manager for WAVA Radio, a Christian teaching and talk radio station. Throughout his career, he earned numerous awards and recognition for both sales performance and management excellence. Despite his success, Michael observed a growing lack of service-minded behavior and people-centered priorities in business. Motivated by his love for salespeople and his deep commitment to God’s Word, he wrote Selling God’s Way to offer a faith-based approach to ethical selling that strengthens relationships, reduces stress, and aligns business success with biblical principles.

 

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Blog Tour: Grab Another Gear

 

Disrupt the norm. Ignite your passion.

Business / Leadership / Religion / Christian Living

Date Published: April 15, 2026

Publisher: Lucid Books Publishing

Coasting feels comfortable until you realize it’s costing you everything. You weren’t built to settle, to grind through the motions, to let fear and exhaustion call the shots. But somewhere along the way, you got stuck. Stuck in routine. Stuck in expectations. Stuck in a version of yourself that plays it safe instead of stepping fully into who you were meant to be.

This book is your invitation to grab another gear. To stop waiting. To start moving. To rediscover the strengths, passions, and relationships that make life rich and meaningful. Because your life isn’t meant to be endured. It’s meant to be lived fully, boldly, and with impact.

In these pages, you’ll discover how to:

*Break free from the patterns that keep you stuck

*Step into your strengths and uncover what truly drives you

*Build relationships that fuel your purpose and legacy

*Stop coasting and start living with intention, passion, and courage

You have more to offer than you realize. More influence. More purpose. More fire in your soul than you’ve dared to believe. This is about unlocking your potential, making a difference in the world around you, and discovering life as it was intended for you to live.

The road is open. The next gear is yours to take. Will you join me on this journey?

Excerpt

Speaking of things that weren’t easy for me, I remember another early

moment in our marriage. Terina was growing increasingly frustrated

with my workaholism, my recreaholism, and the time I spent chasing

hobbies that pulled me away from our family. Thankfully, she had a

wise mentor named Mary who gave her simple but powerful advice:

“You have a choice. Trust Wayne and talk through your concerns, or

let bitterness take root.”

 

Instead of letting resentment grow in silence, Terina chose to speak

up. That decision led to honest, sometimes difficult conversations

that helped me understand the real impact of my choices. It also

taught us early on how crucial it is to have the right kind of pit crew

relationships. These are the people who guide you toward truth and

restoration, not just venting and division.

 

If she had chosen the wrong person to confide in, someone who

might have fueled her frustration instead of helping her fight for our

marriage, the story could have ended very differently. We see this

happen with people today. The wrong relationships talk you into a

narrative of destruction.

 

Terina helped me see that I needed to “release the wheel” on some

of my hobbies and work habits. Sometimes downshifting means

letting go of an old one!

 

If there’s one analogy that perfectly captures our family dynamics,

it’s the Bronco. Imagine this: Before marriage, Terina and I were like

two independent drivers navigating our own muddy roads in our

trusty Broncos. Each of us had our own challenges and victories.

When we decided to merge our lives, it was like locking our vehicles

together into one powerful Bronco, driving in unison toward a

shared destination.

 

Then our children came along. Suddenly, our single Bronco split

into multiple vehicles—Terina in one, me in another, and our kids

each on their own tracks. We had to fight to keep those two vehicles

side by side. Each Bronco felt the constant pull of external forces,

threatening to pull us apart. I remember times when the tension

was so strong that we found ourselves fighting to claim the wheel,

each trying to steer in a different direction. The more we fought, the

more we slid off track.

 

We had to let go of the need for individual control and work really

hard to keep our Broncos side-by-side on the same track! We had to

choose trust, and have an unwavering commitment to one another.

 

About the Author

 

 Wayne Williams is a guide, coach, and activator who unlocks growth in people and organizations. He's a devoted husband to his wife, Terina, and a father and grandfather who makes sure his family feels deeply loved. Wayne’s entrepreneurial drive took him from building a multi-million dollar telecom company, guiding it through near-death moments to a successful exit, to launching ventures shaped by innovation, integrity, and risk-taking. His love for the wilderness fuels his commitment to preserving traditions of pioneering, hunting, fishing, and land stewardship, while his heart for people drives him to restore lives and relationships.

Known as a disruptor at heart, Wayne leans into stuck systems and unspoken tensions, not to create chaos but to spark transformation. He thrives in complexity, cuts through noise to find what matters most, and fights to surface ideas that release others into their calling.

 

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PROMO: Born to Be Unconsciously Biased

 

Strategies to Unbias Your Business Decision Making

Business, Business Diversity & Inclusion, Self Development

No activity in organisations is more important than decision making.

Unconscious biases, however, cloud our view, and threaten our ability to make optimal, rational decisions. These biases impact our thinking without us even being aware of it, so, because we don't see our own unconscious biases, we often feel our decisions are based purely on "merit".

This is not so. This book will lift the cloud, explain why decisions made purely on merit are generally a "myth", and show you how unconscious bias impacts your decisions. This book will then provide you with practical strategies to minimise bias in your decision-making processes, helping you to optimise your organisational decision making and your organisation’s outcomes.

About the Author

 

 Fabi Fugazza ANZAM LLB BBusComm MMgmt GDLP is a management expert, author, international academic and lawyer with extensive experience in equity initiatives, human/civil rights and organisational management.

She has owned unconscious bias consulting and training business jObjective since 2018, is Co-Executive Director of the Italy-based human/civil rights coalition CILD and is a multi-award-winning academic at two universities based in Australia. She has taught unconscious bias, law, business, and social sciences in undergraduate and graduate programs across three continents, and in executive education programs. She is a former Lead Scientific Adviser of New York University’s Public Interest Law Clinic in Paris, has delivered several CPDs on unconscious bias, and has worked with non-profit organisations for over 15 years.

 

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PROMO: The Executive Code

 

 

Business - Leadership

Date Published: May 29, 2026

Most executives don’t fail on the way up. They falter after they arrive.

 

The C-suite changes everything: the scale, the stakes, the scrutiny. What got you promoted — functional excellence, execution, personal drive — isn’t enough to sustain you when every decision is visible and every move is interpreted.

 

In The Executive Code, strategic advisor Andrea Nicholas reveals the unspoken rules of C-suite leadership, drawn from years advising senior executives in high-pressure, enterprise environments.

 

Inside, you’ll discover how to:

 

* Navigate the invisible transitions that come with C-suite responsibility

* Avoid the traps that cause capable executives to stall or be sidelined

* Expand your judgment, influence, and executive presence across the enterprise

* Handle politics, pressure, and power without losing your edge or integrity

* Lead with clarity when scrutiny is constant and the margin for error is thin

 

If you’re preparing for the C-suite or determined to endure once you’re there, The Executive Code is your strategic advantage at the top — a concise, practical guide for turning a hard‑won role into sustained authority and impact.

 

About the Author

 

 ANDREA NICHOLAS is a trusted advisor to C-suite executives leading under sustained visibility and consequence. She brings more than three decades of experience across consulting, executive leadership, and entrepreneurship, and is the creator of the Coachsulting® method, helping leaders expand influence, sharpen judgment, and build legacies that endure.

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Blog Tour: Navigate Cancer

 

Coaching for Resilience

 

Leadership / Self-Help / Health / Business

Date Published: April 29. 2026

Publisher: Serapis Bey Publishing, Arizona, USA

 

This empowering book launches the new Cancer Compass; an essential self-leadership resource for people facing cancer. It extends its reach to caregivers, healthcare professionals, and organisations committed to offering meaningful support to anyone in their workforce dealing with cancer. It encourages us to see cancer not solely as a medical challenge, but as a profound moment to honour the resilience of our human spirit, embrace growth, and reclaim control of our lives for a brighter future.

Teresa Ferreiro-Vilariño challenges her readers to shift their perspective, prioritising personal empowerment, connection and purposeful living. Her insights about resilience coaching and each person’s human potential are uplifting. Her book is deeply rooted in practical application, including thoughtful exercises and tools that prompt us to access our inner resources, engage in self-discovery and cultivate our secure bases. These unique gifts guide us to align our decisions with our values and goals, helping us chart a path forward with choice, clarity and confidence.

Excerpt

Foreward

 

It is both an honour and a privilege to introduce Teresa Ferreiro-Vilariño’s remarkable book, Navigate Cancer: Coaching for Resilience. My connection with Teresa began at IMD (International Institute for Management Development), where her transformative coaching work has left a lasting impact on our leadership programs. Over the years, I have observed her unparalleled ability to guide leaders through some of their most daunting challenges. Teresa’s wisdom and sincere empathy have enriched us all. It is also the foundation for this inspiring book.

Teresa builds on core concepts central to my own work—like the power of ‘secure bases,’ those relationships or guiding values that anchor us in times of adversity. She emphasises the importance of making deliberate choices and explores how grief, while deeply painful, can act as a catalyst for healing and growth. It is profoundly moving to see how she has refined these ideas into a framework uniquely suited for navigating the complexities of life with cancer. Through meticulous research and firsthand experience, Teresa has crafted a pioneering framework that empowers individuals to approach their circumstances with courage, dignity, and purpose.

At the heart of this book is a transformative message: while cancer presents undeniable hardship, it also opens the door to meaningful personal growth. Teresa challenges readers to shift their perspective, viewing cancer not as an enemy to conquer but as a journey—one that prioritizes empowerment, connection, and purposeful living. Her reflections on resilience and human potential are uplifting and deeply rooted in practical application.

What truly sets this book apart is its hands-on and reflective content. Teresa offers thoughtful exercises and tools that prompt readers to access their inner resources, engage in self-discovery, and cultivate secure bases. These tools guide individuals in aligning their decisions with their values and goals, helping them chart a path forward with clarity and confidence. While the principles in this book foster resilience in leaders in all contexts, I am inspired by how Teresa has adapted them to support self-leadership for people facing cancer.

Her insights are grounded in rigorous academic work, drawing from her doctoral research on coaching and personal empowerment. At the same time, the inclusion of personal stories gives the book a warmth and relatability that makes its lessons accessible to all. This seamless integration of theory and real-life experience ensures the book’s credibility while making its message profoundly human.

While this book is an essential resource for people facing cancer, it extends its reach to caregivers, healthcare professionals, and organisations committed to offering meaningful support to anyone dealing with cancer. It encourages us to see cancer not solely as a medical challenge but as a profound moment to honour the resilience of the human spirit, embrace growth, and reclaim control over our lives.

Reflecting on Teresa’s personal journey of facing cancer and the work we’ve shared, I am moved by her unwavering commitment to empowering other people. Her rare ability to combine compassion with actionable strategies. She has a deep understanding of self-leadership and leading others that make her coaching uniquely transformative. With this book, she offers a roadmap for confronting life’s formidable challenges with inspiration, grace, and hope.

Whether you are a leader, a caregiver, or a person touched by cancer, this book reminds us that resilience, determination, and purpose lie within each of us. No one needs to be a hostage to a cancer diagnosis. This is a must-read book. Read it fully, engage deeply, and let Teresa’s wisdom inspire your journey to recover the full joy of life.

Professor George Kohlrieser, distinguished professor of leadership and organisational behaviour at IMD Business School, Switzerland

 

About the Author

Teresa Ferreiro-Vilariño is the Founder and CEO of Kimberlite (https://www.kimberlite.es), an innovative organisation dedicated to providing comprehensive support to people navigating cancer—particularly within corporate settings—through professional coaching. A Master Certified Coach (MCC) accredited by the International Coaching Federation (ICF), Teresa brings more than 20 years of experience working with leaders and organisations worldwide.

At the age of 36, a breast cancer diagnosis marked a turning point in her life, redirecting her focus toward empowering people living with cancer. In the years that followed, she authored her first book, I Have Breast Cancer–What Now?, recognised for its inspirational and practical guidance, embraced motherhood, and founded a charitable initiative supporting young women navigating motherhood after cancer. She later earned a PhD focused on applying professional coaching methodologies to the specific needs of people facing serious health challenges. In recognition of her commitment to patient advocacy, she was honoured with the European Patient Champion Award by EyeforPharma in 2019.

Teresa is also an executive coach and coaches across multiple programs at IMD Business School in Lausanne, Switzerland, including the flagship High-Performance Leadership (HPL) Program, supporting leaders in developing resilience, clarity, and sustainable performance.

 

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PROMO: 101 Laws of Power

 

Prison Lessons. Corporate Power. Street Truth.

 

Self-Help, Motivational, Business

Date Published: April 25, 2026

 

101 Laws of Power is a bold, category-defining leadership manifesto that fuses hard-earned prison survival wisdom, corporate strategy, street psychology, and modern influence into one unforgettable framework for winning in life and business. Written with raw authority and sharp insight, it offers readers 101 practical laws on leverage, respect, discipline, negotiation, reputation, and resilience—positioning the book as The 48 Laws of Power for a new era shaped by authenticity, adversity, and execution.

 

About the Author

 

John "Doc" Fuller is an author, speaker, and strategist whose life story embodies resilience, reinvention, and earned authority. Having overcome profound adversity and transformed hardship into wisdom, he now channels those experiences into powerful lessons on discipline, influence, leadership, and personal growth.

Known for his direct style and real-world perspective, John Doc Fuller bridges the worlds of street intelligence, business strategy, and mindset development—offering readers insight that is both practical and hard-earned. His work challenges people to break mental limitations, build respect, and create leverage in every area of life.

As the author of 101 Laws of Power, John Doc Fuller delivers a modern blueprint for navigating competition, mastering self-discipline, and rising with purpose. His mission is simple: help others turn setbacks into strength and obstacles into opportunity.

 

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PROMO: Navigate Cancer

 

Coaching for Resilience

 

Leadership / Self-Help / Health / Business

Date Published: April 29. 2026

Publisher: Serapis Bey Publishing, Arizona, USA

 

This empowering book launches the new Cancer Compass; an essential self-leadership resource for people facing cancer. It extends its reach to caregivers, healthcare professionals, and organisations committed to offering meaningful support to anyone in their workforce dealing with cancer. It encourages us to see cancer not solely as a medical challenge, but as a profound moment to honour the resilience of our human spirit, embrace growth, and reclaim control of our lives for a brighter future.

Teresa Ferreiro-Vilariño challenges her readers to shift their perspective, prioritising personal empowerment, connection and purposeful living. Her insights about resilience coaching and each person’s human potential are uplifting. Her book is deeply rooted in practical application, including thoughtful exercises and tools that prompt us to access our inner resources, engage in self-discovery and cultivate our secure bases. These unique gifts guide us to align our decisions with our values and goals, helping us chart a path forward with choice, clarity and confidence.

Excerpt

Navigate Cancer – Coaching for Resilience is an essential self-leadership resource for people facing cancer. Its reach extends to caregivers, healthcare professionals, and organisations committed to offering meaningful support to anyone in their workforce living with cancer. 

 The book invites us to see cancer beyond a purely medical challenge—to honour the resilience of the human spirit, embrace growth, and reclaim a sense of control, shaping the cancer experience from a place of agency and choice. 

 The Cancer Compass, which the book introduces, offers orientation: a way to move forward without denying fear, to reclaim agency without resisting reality, and to live—not just survive—while walking through illness. Teresa Ferreiro-Vilariño challenges readers to shift their perspective, prioritising personal empowerment, meaningful connection, and purposeful living. 

Grounded in resilience coaching and a deep belief in human potential, the book is both inspiring and practical. It includes thoughtful exercises and tools that invite self-discovery, strengthen inner resources, and cultivate secure bases. These elements guide readers to align their decisions with their values and goals, helping them chart a path forward with choice, clarity, and confidence.

 

About the Author

Teresa Ferreiro-Vilariño is the Founder and CEO of Kimberlite (https://www.kimberlite.es), an innovative organisation dedicated to providing comprehensive support to people navigating cancer—particularly within corporate settings—through professional coaching. A Master Certified Coach (MCC) accredited by the International Coaching Federation (ICF), Teresa brings more than 20 years of experience working with leaders and organisations worldwide.

At the age of 36, a breast cancer diagnosis marked a turning point in her life, redirecting her focus toward empowering people living with cancer. In the years that followed, she authored her first book, I Have Breast Cancer–What Now?, recognised for its inspirational and practical guidance, embraced motherhood, and founded a charitable initiative supporting young women navigating motherhood after cancer. She later earned a PhD focused on applying professional coaching methodologies to the specific needs of people facing serious health challenges. In recognition of her commitment to patient advocacy, she was honoured with the European Patient Champion Award by EyeforPharma in 2019.

Teresa is also an executive coach and coaches across multiple programs at IMD Business School in Lausanne, Switzerland, including the flagship High-Performance Leadership (HPL) Program, supporting leaders in developing resilience, clarity, and sustainable performance.

 

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PROMO: Garbage In, Faster

 

Why AI Needs Conversation Architects

 

Business, Nonfiction

Date Published: April 19, 2026

 

AI doesn't remove the need for human alignment. It amplifies it.

From the co-author of the #1 Amazon Kindle Bestseller Connecting Goals to Impacts and Outcomes comes a provocative companion: a book about why AI makes human conversation skills more essential — not less.

Organizations laid off Scrum Masters and Agile Coaches. Then they adopted AI. They eliminated the people who create alignment — and bought a technology that makes alignment more critical than ever.

The result? Garbage in, faster.

 

This book was written in collaboration with Claude AI by Anthropic. The entire manuscript was generated in under 60 seconds. But those 60 seconds only worked because of the hours of structured conversation that preceded them — and the twenty years of expertise behind those conversations.

The process of writing this book proved its thesis.

 

What you'll learn:

• Why "agile is dead" is the wrong diagnosis — and what actually failed

• Communication Debt: the invisible liability destroying your organization

• Why AI multiplies clarity AND confusion equally — and you choose which

• How VERB + NOUN syntax creates infrastructure for both humans and AI

• Why "context engineering" is Structured Conversations by another name

• The five conversations AI can never have for you

• How to become a Conversation Architect — the role organizations need most

• Five conversations you can have Monday morning with no new tools

 

Who this book is for:

• Scrum Masters and Agile Coaches wondering what comes next

• Product Managers whose AI tools produce beautiful, meaningless artifacts

• Executives who invested in AI but aren't seeing results

• Anyone who suspects that better conversations might be the answer

 

A companion to Connecting Goals to Impacts and Outcomes: Harnessing Structured Conversations for Customer-Driven Value Delivery. That book is the complete toolkit. This one is the argument for why that toolkit is now existential.

Structure the Conversation. Deliver the Outcome.

 

 

About the Author

 

Claude Hanhart is a Product Strategist and Agile Coach with 10+ years of leadership experience in driving groundbreaking product strategies and agile transformations. His approach centers on fostering innovation rooted in business objectives, customer experience, and market leadership through tools such as Generative AI, OKRs, and Behavior-Driven Development (BDD).

Claude's unique academic background - with an MA in Ancient Near Eastern Archaeology and Languages from the University of Berne in Switzerland and an MA in Geography from the University of Minnesota - brings an interdisciplinary perspective to modern product challenges. His multilingual abilities in German, Swiss German, and French have proven invaluable in international collaborations.

Structured Conversations represents Claude's commitment to bridging strategic thinking with practical implementation. Currently based in New Jersey with his wife, Claude finds that their three energetic dogs serve as daily reminders about the importance of clear communication and patient guidance - principles that translate beautifully into his professional coaching work.

 

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PROMO: Design Your Good Life

The Framework for Discovering Your Purpose, Actualizing Your Vision, and Amplifying Your Impact

 

Business / Leadership, Personal Development, Self-Help

Date Published: April 28, 2026

Design Your Good Life by Charles Lee empowers readers to take control of their lives and proactively transform their dreams into reality. This book addresses the common issue of settling for less, guiding individuals to create a fulfilling life through life-shaping frameworks and actionable insights. Lee, the CEO and Founder of Ideation, shares his expertise in idea execution to help readers build a life that aligns with their deepest values and boldest aspirations.

This transformative guide offers a step-by-step approach to designing and achieving your personal version of a good life. Through a rich blend of practical advice and inspirational stories, Charles Lee provides tools and frameworks to help you:

 

* Spark Your Purpose: Uncover what truly drives you and articulate a personal vision that provides direction and meaning.

* Actualize Your Vision: Move from idea to reality with actionable strategies that build confidence, develop essential skills, and create tangible results.

* Influence Your World: Learn to steward your resources―time, energy, and relationships―to create a lasting, positive impact and build a meaningful legacy.

 

Design Your Good Life is a must-read for anyone looking for a more purposeful existence. Whether you're a professional seeking balance, an innovator aiming for impact, or an individual craving meaningful change, this book is your guide to achieving the life you've always dreamed of.

 

 

About the Author

Charles is the Founder & CEO at Ideation, an idea-execution company that specializes in helping executives and brands scale their business with strategic clarity and smart brand execution. Ideation fills this gap between strategy and implementation with innovation frameworks, strategic process & infrastructure development, leadership & team building, brand (re)development & positioning, and creative services that bridge concepts into the real world.

Charles is regularly being invited to advise and speak on topics including strategic clarity, creative execution, leading innovation, design-thinking, brand strategy, executive presence, and DEI. Executive leaders from brands including Toyota, Wells Fargo, Google, TOMS, NBCUniversal, WME, Caterpillar, Sequoia Capital, Vanguard Financial, ONE Campaign, (RED), Reform Alliance and many others have engaged me on various projects and endeavors. In addition to advising and speaking, he also serves as host and/or facilitator for numerous events with NY Times best-selling authors and executives from brands including Google, Twitter, MLB, Starwood, Disney, CAA, Toyota, TOMS, charity: water, United Way, World Vision, and many others.

Charles is currently developing new content around the theme “Design Your Good Life” and hopes to share insights on designing a personal and professional life that’s both fulfilling and impactful.

 

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